Marketplaces
Walmart Marketplace Fee Calculator
Estimate Walmart's referral fee and your net profit per sale.
$47.00
Walmart referral fees range from 6% to 15% by category (15% is the most common; jewelry up to 20%), charged on the item price. In June 2026 Walmart cut referral fees across 14 categories — deepest in apparel, electronics and home — so check the official schedule for your exact category. There are no monthly or setup fees on Walmart Marketplace. Fees checked Aug 13, 2026 against the official Walmart Marketplace fee schedule. Last fee change May 2026.
How Walmart Marketplace fees work
Walmart Marketplace charges a referral fee on each sale — a percentage that depends on the category, ranging from 6% to 15%. Most categories sit near 15%.
Unlike some marketplaces, Walmart has no monthly subscription or listing fees, so the referral fee is your main selling cost.
Example: what you keep on Walmart Marketplace
Here is what Walmart Marketplace’s fees look like at a few common sale prices, before your own product and shipping costs:
| Sale price | Walmart Marketplace fees | You keep |
|---|---|---|
| $25.00 | - $3.75 | $21.25 |
| $100.00 | - $15.00 | $85.00 |
| $500.00 | - $75.00 | $425.00 |
Enter your own numbers in the calculator above for an exact figure, including your item and shipping costs.
Walmart Marketplace fees, broken down
- Referral fee — 15.00% of each sale (item plus the shipping you charge).
Frequently asked questions
How much does Walmart Marketplace charge sellers?+
Walmart charges a 6%–15% referral fee depending on the category, with 15% common for many product types. There are no monthly or per-listing fees.
Does Walmart charge a monthly fee?+
No. Walmart Marketplace has no setup, subscription, or monthly fees — you only pay the referral fee when an item sells.
Are Walmart referral fees charged on shipping?+
Yes, for most categories the referral fee applies to the total price including shipping charged to the customer.
Related calculators
Run a blog or tool site? Put this free Walmart Marketplace calculator on your own pages — grab the embed code. No signup, always up to date.